JS
REPLAY / ex-019
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Reviewed as if it had not run yet. The coach sees only experiments that read out before 2024-09-09.
01 THE EXPERIMENT, OUTCOME HIDDEN
HYPOTHESIS
If new workspaces see how many businesses already use Ledgerline, they will feel more confident and complete setup.
PRIMARY METRICActivation rate48.2pp baseline
EXPECTED LIFT+4ppas written at the time
AUDIENCEnew workspacessocial proof
READ DATE2024-09-09started 2024-08-12
02 COACH REVIEW
Review this blind?
The coach will see only what this team knew before 2024-09-09. You answer, then the real outcome is revealed and the call is scored.