JS
REPLAY / ex-029
Collapse the 5-step wizard into 2
Reviewed as if it had not run yet. The coach sees only experiments that read out before 2025-01-13.
01 THE EXPERIMENT, OUTCOME HIDDEN
HYPOTHESIS
If setup is two screens instead of five, fewer people abandon partway through.
PRIMARY METRICActivation rate50.6pp baseline
EXPECTED LIFT+4ppas written at the time
AUDIENCEnew workspacesreduce steps
READ DATE2025-01-13started 2024-12-02
02 COACH REVIEW
Review this blind?
The coach will see only what this team knew before 2025-01-13. You answer, then the real outcome is revealed and the call is scored.