JS
REPLAY / ex-053
Per-seat versus flat price framing
Reviewed as if it had not run yet. The coach sees only experiments that read out before 2025-11-24.
01 THE EXPERIMENT, OUTCOME HIDDEN
HYPOTHESIS
If we quote a flat monthly price instead of per seat, small teams will find it easier to say yes.
PRIMARY METRICTrial start rate12.5pp baseline
EXPECTED LIFT+2ppas written at the time
AUDIENCEall userspricing display
READ DATE2025-11-24started 2025-10-27
02 COACH REVIEW
Review this blind?
The coach will see only what this team knew before 2025-11-24. You answer, then the real outcome is revealed and the call is scored.